In Brazil Inside Out, a partnership between Duo2, Red Bull Media House and VH1, in each episode, Erika Mader discovers one of the six Confederations Cup venues, always accompanied by a local athlete.

The initial idea was taken by Duo2 to Red Bull Media House, with the idea of producing videos that would function as travel guides for mobile apps. This partnership led to the need to adapt this content to a television format, which became the biggest challenge of the briefing. Bringing presenter Erika Mader to the project was part of the solution we came up with for this request.

Duo2 also handled the exhibition negotiations with channels that culminated in the agreement with Viacom, which showed the series in Brazil on its VH1 channel.